Every week, I share a tactical business lesson + powerful brain reframe drawn from my 10 years of biz experience…to help you get unstuck. The perfect mix of strategy and warmth that never shies away from the truth.
New episodes drop every Wednesday
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What do intimacy & creative business have in common?? More than you think! Join me in this episode of Creative Business Real Talk to learn why something doesn’t have to be an innate passion, but how it can be MADE into your passion with intention, structure, and purpose - and how you can start building your creative business TODAY!!
Join me as I sit down with one of my former students, Laura Hess, of Gertie’s Calligraphy! She shares with me what brought her to calligraphy, the biggest hurdles she’s had to overcome starting her own business, and how her career as a calligrapher has surpassed her former job as an accountant (both personally & professionally!).
In this episode: Why waiting to “perfect” your craft is setting you back YEARS. The real reason people buy your work… and it’s not just about skill. Plus, a practical “Beta Business” strategy that lets you earn while you learn!
In this episode, I’m breaking down why failure is essential to building a thriving creative business, and how learning to fail correctly is what separates people who succeed from people who stay stuck. Because most people don’t quit because they fail once…They quit because they decide that failure means something is wrong with them.
Recently, I searched my business on Reddit… only to find some pretty hateful comments. If this was a few years ago, I might have crawled into a corner and ended my business journey. But now, 10 years in, I’m sharing with you how I let these comments roll off my shoulders, how to reframe the negativity, and what I have learned about the keyboard warriors behind the posts (and why YOU shouldn’t listen to criticism either!).
In this episode, I share the stories of two of my students who were paralyzed with the overwhelm of starting their own business. After a few simple tasks, and a dose of course, they were finally able to get over their fears and realize getting started was far less intimidating than they thought (and YOU can, too!).
In this episode, I share my thoughts on the future of calligraphy after I experimented with an “AI Calligraphy Generator”. We’ll dive into my first (and second) impressions of AI calligraphy, and also what it means for the future of calligraphers as technology continuously evolves!
The exact moment one tiny click on Instagram changed the entire trajectory of my life. If you’ve ever wondered whether you’re “creative enough,” “artistic enough,” or whether calligraphy is something you could ever actually do… this one’s for you.
Two proven calligraphy business pathways that can help you start earning - no huge audience required - and I’m breaking them down step-by-step so it actually feels DOABLE!
Join me as I share with you my best strategies for honing in on the BIG profit-maker in your business and how to keep yourself from falling victim to chasing the little victories.
Join me as I share with you my best strategies for honing in on the BIG profit-maker in your business and how to keep yourself from falling victim to chasing the little victories.
In this episode, Shinah shares her real journey from miserable Ivy League lawyer to building a wildly successful $900K/year calligraphy business… to scaling back down again, all in ten years!
In this inspiring episode, calligraphy student Lisa Doty shares how our Calligraphy Biz Starter Course helped her overcome fear, land paid client work, and confidently demo her art. Learn the strategies she used to grow her creative business in under a year.
In this episode of “The Shinah Show”, I’m sharing my own journey from lawyer to business owner and how a full 2 years of micro-decisions led me there. I’ll show you how to create your own path to success WITHOUT taking big leaps, making scary decisions, or quitting your full time job.
In this heartwarming episode, one of my very first students, Elisha Ellsworth, shares how a calligraphy workshop shifted her entire perspective on confidence and life. It’s a powerful reminder that creative work isn’t just about skill - it’s about discovering your own strength, one small step at a time.
Creative business owners often fall pretty to the “arrival fallacy”—the exhausting cycle of chasing goal after goal without ever feeling truly satisfied. Here’s how to break free from it.
Ever wonder how to turn a brand partnership into long-term income and exposure? In this episode, I’m sharing how one partnership helped grow my calligraphy business in ways I never thought possible —and how you can do the same!
Learn how to grow your calligraphy business by thinking beyond one-off projects. In this episode, we dive into upsells, add-ons, and strategic packaging that turn casual clients into loyal, high-value customers.
