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When The Stickers Stop Stickering…
This is a story about what's possible when you just don't give up - even when life gets in the way, even when progress is slow, even when you're still figuring it out. And finding a passion that funds the kind of lifestyle you want.
Jasmine learned calligraphy with us in 2020. She spent years dabbling - charging $50 for friend's weddings, putting her business on the back burner through grad school, her behavioral analyst career, and all the usual life stuff. Then she went all in on live events, invested in community and coaching, and built something that now genuinely changes the math of her life.
What we get into:
(3:34) The slow build - how she went from chalkboard creations and rewriting college notes to pointed pen calligraphy and a real business (in her downtime!)
(6:25) How she got her first live event jobs - community, calligrapher connections, and how polynesian dancing parlayed into gaining clients - despite the imposter syndrome a new business brings
(13:27) The Super Bowl story and why persistence pays off - being rejected by the 49ers committee, but still ending up doing four events that weekend for the LA Rams
(16:44) The numbers - $48K in revenue last year, and potentially doubling it this year? Why multiple streams of income is KEY
(22:05) Her advice for anyone in the doubt spiral - you don't need it all figured out, and you don't have to do it alone
(23:30) HOLY MOLY - The confidence build from learning a talent you KNOW is niche
You don’t have to have a perfect plan. You just need to KEEP GOING and not give up on yourself.
Our Courses were Jasmine’s “first and best investment” in her calligraphy journey. Could they be yours, too? Doors close Sept 30, 2026.
FREE CALLIGRAPHY CHALLENGE STARTS SEPTEMBER 14, 2026!
FREE WORKSHOP:
“How to Become a Calligraphy Pro” Educational Workshop
ABOUT CROOKED CALLIGRAPHY
Hey - I'm Shinah! A former miserable corporate lawyer turned sassy calligrapher and teacher. Ten years ago, I was WISHING I could create beautiful calligraphy but feeling really un-creative and LOST about how to achieve that... and now I truly believe that ANYONE can learn this beautiful craft - because I've already taught it to THOUSANDS of people, from all different backgrounds.
Calligraphy has given me a gorgeous life. It's helped my students find PASSION, PURPOSE, and a reason to JUMP OUT OF BED each morning. What could it do for you? =)
Join our community of creativity-seeking souls on Instagram: @crookedcalligraphy
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