my radical business experiment
“There are ways in which I failed hard at the ‘just do whatever I want’. And there are ways in which the experiment went exactly the way it was supposed to go - as in it was an EXPERIMENT.” - Shinah
I’m officially back from Korea, and settling back into my CEO role as I break down how Crooked Calligraphy has fared in the 10 months since I’ve dismantled & rebuilt it once again!
As I process my feelings and look back on the last year, I’ve had quite the love/hate relationship with its performance. While my revenue was almost spot on to my prediction, it came in multiple forms this year as opposed to the past, including:
Life coaching
My evergreen webinar funnel
Collaborations with fellow creatives
Mini courses & workbooks
Live workshops & bootcamps
One thing has become overwhelmingly clear throughout this learning process - there are two ways of looking at EVERYTHING. And my yearn for perfection sometimes made it difficult for me to see the “glass half full” side of things. After this year though, I’m learning to be a little less critical of myself - and PROUD of what I’ve accomplished!
Join me in the first episode of this 2-part podcast as I share with you a real, raw look at the numerical wins, lows & hard lessons I’ve faced during my year-long radical business experiment.
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Follow along with my Radical Business Experiment of 2023 over on Instagram: @crookedcalligraphy
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